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To The Ron Paul Spam Brigade

While scrolling through my Akismet blocked comments for any possible non-spam comments that got blocked, one comment caught my attention for it’s lack of link spam. Usually, blocked comments are obviously spam because they have about 10-20 links to some dubious pharmaceutical product or pron site; however, this comment had merely one link, and seemed to have a coherent and logical statement. It was quite odd to see actual text in my blocked comments log, but after a quick analysis (reading the second sentence), it became apparent that this blocked comment was in fact spam.

Still, I would have unblocked the comment as I’m sympathetic to the spammer’s, Ron Paul 4 President, message, however the comment was made on a page, not a post, so it would not show up anyway. Although the Newsvine elections application on facebook will show you that I’m currently voting for an independent candidate, if the elections were today, I’ve give my vote to Ron Paul, as he’s the best candidate right now, in my opinion. I’ll post in better detail why I like Ron Paul later (he understands economics, appreciates the correlation between foreign policies and domestic issues, and he’s a doctor) but for now here’s the Ron Paul un-edited “spam”:

Ron paul is the last great hope for america. I am spamming your blog because I feel it is my duty as a patriot to inform the public of the true workings of the government. I know you probably dont care about whats going on in the world as long as you have your nice car and fancy gidgets, gizmos and widgets. But that doesnt matter because it cares about you. Hang together or hang separate. If you think these unconstitutional laws being passed on a daily basis wont effect you, you’re sadly mistaken. Just yesterday bloomberg and the new york mayor’s office announced that you will no longer be allowed to video tape or photograph on a public street, you will now need to obtain a free permit in order to video tape. However, in order to be eligible for this permit you will need 1MILLION$ in liability insurance. Does that sound like the united states to you? The land of the free and the brave, where you have to register to own a gun, register to own a car, register to drive, register to vote, register to leave the country, register to get benefits, register to protest, and now you need to register to take pictures. Maybe I’m just a dirty commie who cant handle that much ‘freedom’ (sarcasm) or maybe, we live in a police state.

Wake up! Get mad! Get Active! Call your senate and congress leaders and let them know how you feel! THEY ARE OUR PUBLIC SERVANTS WE ARE NOT THEIRS!

www.ronpaul2008.com

Now aside from the poor grammar, the message is solid (hence why I’m repeating it). The trouble with the message, is the lack of care about the target audience. The writer should realize that many people with blogs have no doubt heard of Ron Paul already. The true patriotic action would be to inform people you see in the real world about Ron Paul, his message, and why they should seriously consider voting for him. I’ve already went ahead and done so, speaking about Dr. Paul with friends, colleagues, and even strangers! Yes, the internet has played and will continue to play a huge role in the 2008 elections, however, elections happen in the real world. For this revolution to truly take hold, we must communicate and discuss this message with everyone. Spamming blogs about Ron Paul won’t help his cause. So, Mr./Ms./Mrs. “Ron Paul 4 President”, if you’re out there, get off your computer and get out into the real world. That is after all how Dr. Paul came in second place in Nevada recently, and that is how he’ll win the presidency.

I’m Adam Pieniazek, and I approve this message.

Industrial Revolution Era Spammers

In the beginning stages of marketing in America, the media distributors were entities completely dissociated from advertising and worked to institute journalistic standards, which in turn limited the range of advertising and forced advertisers to focus on the content, not the delivery. Newspapers were the primary media of the time and worked to ensure each advertiser was treated fairly, and received the same attention from readers of the paper. Advertisers were limited in terms of space, font size, and even capitalization of letters. Rather than abide by the standards the newspapers instituted, advertisers continually lobbied the editors to open up the format and allow advertisers to utilize the space to their needs. While smaller advertisers surely welcomed these restrictions as it leveled the playing field for them, marketers with greater resources felt frustrated at these limitations on their creative abilities to deliver a message to their audience.

Advertisers soon begin tweaking their content to deliver unique displays that fit within the publishers’ restrictions. Through sheer volume, the advertisers found ways around the specifications set out by the publishers. Robert Bonner’s use of iteration copy, where he simply purchased multiple consecutive spaces and inserted one advertisement, repeated over and over again seems an awful lot like today’s e-mail and postal mail spam; rather than providing consumers valid information, advertisers simply attack consumers with volume in the hopes that probability is on their side. Bonner had other tweaks, for instance, using first letters as capitals in consecutive lines to spell out words, such as LEDGER.

The creativity of Bonner’s tweaks, and surely the outrage felt by the publishers led to a fire storm of anticipation and rumors about the latest and greatest Bonner advertisement. At this point, the advertisers began to resemble true artists, whose attempts at creativity were restricted by the big, bad newspaper publishers. Was Robert Bonner the first rebel superstar of American advertising? It certainly seems so, as people would look forward to the next Bonner release to see what he had up his sleeve this time. Bonner’s advertisements became the product, and individuals consumed them in droves.

This increase in focus on the advertiser’s style led to another curious development, up to this point, businesses would attract consumers, which would lead to higher consumption and expansion. Now, however, businesses began expanding and creating large stores first, and then relying on unique advertisements to draw consumers to the business. Rather than an increase in demand leading to bigger business, bigger business now needed to increase demand!

It was no accident that the largest and most enterprising department stores were the pioneers of newspaper display advertising. Their need to attract crowds within a small geographic radius made the city dailies their perfect medium. (Boorstin)

This switch represents quite the paradigm shift, from the necessity of providing consumers good, valuable information as all advertisers were forced to compete with each other on the basis of content; now, with Bonner’s iteration copy and the break from the newspapers’ restrictions by department stores led to consumers being attracted to the style, not the content. This move also marked the declaration of advertisers that they will no longer be shackled by publisher’s restrictions. Bonner and the department stores’ advertisements marked the beginning of the integration of advertising into the rest of the material world, further fueled by Frederic Hudson’s proclamation that advertisements are a key feature of a newspaper.

The emergence of marketing style then led to the creation of consumption communities, the first signs of branding. As each brand now had it’s own style, consumers could in effect align their personal style and personality with a brand and more easily publicize themselves, as well as the brands they associated with. The distinction between consumption and marketing began to blur, as consumers themselves started to lose sight of why they were buying, and in essence promoting, these products. The positive effects of consumption communities for advertisers, meaning these consumers acted as spokesperson for their brands, caused firms to further desire to know who they were targeting successfully and why.

This desire led to the creation of marketing research firms, who could pinpoint demographic information about consumers buying preferences and advertising consumption. That’s right, advertising, and it’s related data, became a commodity, to be bought and sold by consumers, albeit they did not quite realize it yet. Rather than providing information to consumers, marketers had completely flipped the equation, and now bought information about their consumers. Advertisers became consumers, consumers became advertisers, and everyone became so confused we had to poll and survey individuals to determine just what, exactly, was going on.

It turns out, media, consumers, and advertisers were all mixing together, and adapting and performing functions normally associated with the other two groups. The chapter The Brand Expands, from No Logo: Taking Aim at the Brand Bullies by Naomi Klein, presents a great analysis and summary of the symbiotic relationship between consumers, producers, media, and advertisers. For instance, producers would use advertisers to find musicians who were willing to be sponsored by their brand. Eventually, the brand became the showcase and the musicians were the sideshow. The advertisement for the brand became the product being consumed, and the musicians became the promoter (albeit sometimes negative) of that brand. Then, musicians grew wise of this trend, and began promoting themselves as a brand, extending so far as to create other forms of media (web-sites, posters, concerts etc.) and their own products with their logos on it. The market research phase naturally extended into the branding of anything and everything and the integration of consumption, marketing, production, and the public sphere, as it allowed all involved parties to access information about why the other entities were successful.

This brings us up to the modern age, where advertisers are viewed by children as the product, and the product is an advertiser (such as when the children in The Brand Extends questioned why athletes would pay to insert themselves into company advertisements). The separation of consumption and marketing has disintegrated to the point where we cannot truly determine who is buying and who is selling. Advertising has inserted itself into the material world in such a manner that we simply cannot consider a world with advertising constrained to 3 pt font in a tiny section in a newspaper. We pay for and consume so much advertising (in the form of movies, product placement, sponsorship, logo placement) that it has truly become a good to be bought, sold, and marketed, just like any other.

Klein, Naomi. No Logo: No Space, No Choice, No Jobs New York: Picador, 1999.

Boston: Hub of the Blogiverse

That’s right Boston! We’re #1, again, in yet another area. First public high school, first college, first public transportation system and so on. Now we can add being the first city crowned bloggiest city by outside.in. We’re #1, baby!

Sing it with me, we are the champions, no time for losers (Philadelphia) because we are the champions….of the world!

According to outside.in, Boston has 89 blog posts for every 100,000 residents, which puts us one blog post above Philadelphia. The Boston Globe states Boston is #1 because

Blogs thrive where locals are wired, well-educated, and obsessed with politics, a topic that inspires bloggers to vent their opinions.

The Bostonist, on the other hand, claims we’re the champs because we’re obsessed with sports, the Red Sox in particular, and there was a lot going on when the survey was taken,

We’ve all got friends who continue to post about their personal topics of interest, images they’ve taken, and, well, musings about sports in the city – but the Sox always have us talking.

Personally, I think the behemoth amount of colleges in the area, as well as the high property values, attracts people with the capability, time, and expertise to blog. College students are beginning to realize that blogs are the new resume and young professionals as well as workforce veterans are blogging as a way to build or venture into consulting work. Plus, we have the most famous blogger over at ESPN.com in our ranks (Bill Simmons).

Whatever the reason, the important fact is Boston is officially the hub of the blogiverse. Makes sense since we’re also the hub of the regular universe…

The Rise of Corporate Fascism in America

A successful American corporation relies on mutually beneficial relationships between multiple parties with a vested interest in the success of the corporation. These parties’ interests lie in three domains, capital, profit, and the public. A board of directors and one or more managers of the company perceive a right to manipulate the invested capital of a corporation in the pursuit of profit.Warning Sign for Fascism Any profit gained from this manipulation is perceived by shareholders and creditors to be their rightful property. The power of the capital manipulators relies on the desire of shareholders and creditors to realize a profit on their investment, and a belief that the manager(s) and board of directors will perform better than the shareholders in obtaining a profit. Meanwhile, the state is interested in ensuring these two parties do not collude to profit by taking advantage of and causing detriment to the public at large.

These three interests also relate to the three goals of the corporation:

  1. Acquire Capital
  2. Management forms a company and realizes it needs a certain amount of capital to execute their business plan but either do not possess enough capital or do not want to risk it. Thus, the management pursues capital by selling ownership in the company and rights to its profits in exchange for upfront cash. Management then desires to use this capital to purchase assets in the form of land, equipment, labor, supplies, and any other resources necessary to produce the company’s products or services.

  3. Provide a Beneficial Product to the People
  4. After acquiring capital, management is able to focus on utilizing it’s resources to bringing a desirable product to the market. We, the people, appreciate the efforts of the company to produce a good or service that makes our lives better and in turn provide the company with money in exchange for their good or service. We, the people, through our representatives, ensure the company is acting ethically and delivering this product in a non-discriminatory manner, available to any consumer with the necessary cash.

  5. Recoup Costs and Build Profit
  6. Once production leads to distribution, the company can begin to recover the costs it endured in getting to and during production. During this time, shareholders and creditors keep a close eye on the recovery process, as their interests kick in the moment costs are recovered. Once profitable, shareholders and creditors perceive a right to any revenue over costs.

At the third goal, management and the shareholders begin to differ in viewpoint immensely. While management wants to funnel profits back into the company to increase it’s production ability, and in turn management’s power (if profit also increases, remember management power is derived from the shareholders’ belief that management will deliver profits). Meanwhile, shareholders grow anxious to recoup their capital investment in the form of dividends, as they begin to consider that management will have an increasingly difficult time continuing their successful streak. If management gives into shareholder’s desires and distributes profits, they will be less capable of increasing production, and thus less capable of driving costs down, and thus less capable of delivering their socially beneficial product to more people.

Here, the State grows curious why the company is performing so well, yet charging the same price and not servicing a greater portion of the community. The representatives of the people then urge the company to lower prices or increase supply, in order to deliver this product to more people, or at least provide it at a lower cost. Fascism of New Labour Party in BritainFearing the wrath of the State in higher corporate taxes, which would cut into capital and decrease management’s power, or even worse a total rescind of its charter, management complies and decreases prices, as it’s distribution of dividends have left it incapable of increasing supply. Meanwhile, the company’s success in the market has attracted new investors. Management proposes floating new shares of the company, to increase capital. The existing shareholders either purchase these new shares or allow new investors to enter the company. Either way, management acquires capital and the cycle and power struggles renew.

The tensions Berle and Means discuss originate from the three interest-holders each believing their right is supreme. The most beneficial approach for all three sides is to trust the other sides to perform well in their areas of expertise. The State trusts the corporation to acquire capital ethically and utilize it beneficially and thus allows the corporation to obtain capital without restraints. Meanwhile, the shareholders trust management to utilize capital well, and thus allow unrestricted control of this capital, as long as the company remains profitable. In turn, management trusts the shareholders to provide capital and for the people to exchange a fair monetary value and sustain demand for its products. When all three parties trust each other, each party benefits, including the corporation itself.

However, prior abuses of power by corporations force governments to place restrictions upon capital acquisition. In turn, management must dilute shareholders value and voice in the company to allow for increasing methods of securing capital. Meanwhile, the shareholders have become the people [through increase of shares to other individuals], and are now unwilling to support a corporation which constricts their voice and reduces their ownership.

Pyramid of Global Corporate Fascism

Imagine these three parties are formed in a triangle, with tender string connecting them to each other. When one party attempts to move the union in a certain direction and either or both of the other parties object, the strings become tense and risks snapping, as it’s connectors are moving in different directions. Unfortunately, it seems these tensions began with corruption seeping into management, as they tried to obtain ever increasing amounts of control over the situation. Perhaps the blame does not lie directly with management, however, but with the corporation itself whispering into management’s ears to get more and more profit, as the corporation’s sole purpose in life is, after all, the pursuit of profit. Shareholders used to act as a stop-gap for such attempted power grabs, but governments vying for the the corporation’s socially beneficial products and economic impacts allowed for ever increasingly relaxed forms of corporations, which limited shareholder power, thus removing power from not only the shareholders, but also the State, as both are now in essence, the people.

The State is not only implicit in the growth of power in corporate management, but also suffers a loss of power to promote that growth. By replacing charters with incorporation laws, the State gave up its power to supervise capital contributions to corporations. Thus corporations began accepting property in exchange for stock rather than being forced to accept cash for stock. As property must be appraised, mis-valuations were a natural aspect of this exchange and could be used fraudulently, as long as the corporate management appeared ignorant.

Thus, the corporation itself, and to a lesser extent it’s management, took power from the other two parties, making itself the most omnipotent force on our planet. Yet the State would not stand idly by while it’s power was used by the corporation. So the State separated itself from the public, from the people, as they were merely interested in living their lives, and did not care much for this whole power competition. As State and corporate battled, they eventually found out they had a lot in common and decided to unite, and conspire to obtain the last remaining morsel of power from the public, from the people. Leading us to our modern day, where:

A good friend of ours said that if the same laws were applied to U.S. presidents as were applied to the Nazis after World War 2 that every single one of them, every last rich white one of them from Truman on would have been hung to death and shot - and this current administration is no exception. Activist with a wake up to fascism signThey should be hung, and tried, and shot. As any war criminal should be. But the challenges that we face, they go way beyond administrations, way beyond elections, way beyond every four years of pulling levers, way beyond that. Because this whole rotten system has become so vicious and cruel that in order to sustain itself, it needs to destroy entire countries and profit from their reconstruction in order to survive - and that’s not a system that changes every four years, it’s a system that we have to break down, generation after generation after generation after generation after generation… Wake up.

- Zach de la Rocha of the anarchistic terrorists, Rage Against the Machine, during the break-down to “Wake Up” at the Coachella Valley Music and Arts Festival, April 29, 2007. The good friend is Noam Chomsky.

You can only pull the strings so far before they snap. The public doesn’t want this power, but we’ll take it if we have to.

Is it time for:

American Revolution 2.0?

Or is it already happening?

Works Cited:

Berle, Adolph and Gardiner Means. The Modern Corporation and Private Property. New York: The MacMillan Company, 1933.

Pyramid of Global Corporate Fascism from declarepeace.org.uk.

Warning: Fascism sign from eduwonk.com.

New Labour New Britain picture from Schnews.org.uk.

Picture of protester holding Wake Up & Smell the Fascism sign from The Greanville Journal

Have corporations and their power over society grown too vast? Is there a need to limit a corporation’s rights, perhaps as far as removing their status as a legal person?






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